A New Approach Breathes Life Back Into a Classic Look
A staple piece in any jewelry collection, the monogram necklace is a traditional and
classy accompaniment to any outfit. However, this classic piece has long been
viewed as no longer trendy and certainly not in style.Produced in bulk by a
sometimes clueless jewelry industry the monogram
necklace was a style waiting to be rediscovered, reimagined and rebranded. You
no longer need your mother’s necklace; new crafting styles and materials are
breathing life back into this classic look.
The proliferation of 3D printing has brought the
ability to move away from the fancy font that is associated with monogramming
jewelry and we are seeing a new look to this necklace. Block letters, computer
fonts and other imaginative lettering is renewing interest in the monogram necklace. Anything that can be
envisioned on a computer screen can be created, and technology is making it
easier for smaller businesses to get into the reimagining business. Driving the
surge in popularity, small and amateur jewelers are also experimenting with
using different materials not normally associated with
the staid monogram necklace.
Not just content with silver and gold, the updated
look includes materials such as ‘rose’ gold and acrylics. Now, instead of
having a specific look that would accept the monogram necklace, you can have different necklaces for different
looks. You can continue wearing a traditional necklace with classy, formal
clothes but pair an acrylic, modern necklace with jeans and blouse to add a bit
of class to a casual outfit.
By expanding the choices that consumers have, whether
through material choice or style, jewelers are making this piece more
accessible and desirable to a much wider audience. With choices that make this
necklace formal or casual, the utility of the monogram necklace increases and breathes a much needed new life
into this formerly overlooked necklace.
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